Kim Riley

Early leaks & social media have changed Super Bowl advertising


Super Bowl advertising has undergone an evolution, but is it primed for B2B? Our very own Managing Director Kim Riley provides some insights to the Central Penn Business Journal about the Super Bowl this year. B2B businesses can learn some tricks from the B2C ads that parade across the Super Bowl ad space.

Click HERE to read the full discussion about the Super Bowl and experience marketing.

About Kim Riley

Kim is the Managing Director of Merit's East coast operation. She's a communicator, a strategist, a realist. Kim builds award-winning insight, creative, and technical inventions by translating customer needs into activations of a brand.

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