The Marketing and Advertising Industry is Failing Us
What is Market Invention?
It's the new era of marketing.
Market Invention is the process of creating and maintaining market dominance by leveraging insight, purpose, position, and experience to establish, grow, and maintain customer and company value.
Authenticity is Critical to M&A Success
Integrating teams isn’t easy. In fact, 70–90% of all mergers and acquisitions fail. But practicing empathy and authenticity can ease the transition for new employees – and turn an uncertain future into a harmonious one.
Why Responsive Web Design Matters
Responsive design is crucial, not just because it allows anyone to view a website from anywhere, but because it sets up companies to move apart from their competitors.