Thanks for watching my keynote! It’s my pleasure to offer you a copy of Toothfish.
There has never been a better time to reinvent. In fact, for many sectors, reinvention may be the only path to economic certainty. Market Invention, the practice by which challenger brands move to leadership positions, is a way to make it happen.
Adam is the President and CEO of Merit, the global leader in market invention.
He is known for his ability to create markets for clients. His efforts have not only achieved many accolades, but have also served as an engine for sustained growth, profitability, and mission success for a number of small, medium and large companies.